Soft Plastics
Description: The Heli-Dawg is a 100% soft plastic lure that feels real to predator fish, which results in longer hookset opportunities. The Heli-Dawg... more info
$17.47Sale $14.85
Description: The Mag Super D swimbait is a 100% soft plastic lure. These lures use a tough BODY LOCK harness that will keep the body on during rough... more info
$12.99Sale $11.04
Description: The Magnum Bull Dawg is the larger version of the Regular Bull Dawg. The Magnum Bull Dawg is a 100% soft plastic lure that feels real to... more info
$19.87Sale $16.89
Description: This is the Super Mag Dawg, also known as the "Pounder". This is the Dawg to use when looking for that trophy musky. The Bull Dawg is a... more info
$23.87Sale $20.29
Description: The Super D swimbait is a 100% soft plastic lure. These lures use a tough BODY LOCK harness that will keep the body on during rough use.... more info
$12.99Sale $11.04